Banners are one of the most effective and popular modes of advertising. Banners are required for both online and offline promotion. In the online promotion, it helps to drive traffic to the website and creates brand awareness. It is also called display advertising. Banner designing is the base of the whole marketing strategy. Impressive and interactive banners have hidden powers of reaching and convincing the target audience.
Core Innovative Solutions works on below 5Cs while designing the banners
- Creative– Creativity is the key element in the good banner. Regular designing cannot create a long-lasting impression in the minds of the target audience.
- Compelling- Banner designing should be compelling enough to fetch the attention of customers.
- Concise- Information to be displayed on the banner should be intelligently chosen to make it concise and short.
- Clear- Purpose of the banner should be clear and designing should be done accordingly
- Complete- Benefit of display advertising also depends on the clear and completeness of the information.
What does a good banner need?
Your banner should be compelling enough to stand you ahead in the competition. Always keep in mind that banners will interact first of all and will create a path for your product and services.